SynergistNOW Blog

SynergistNOW, a blog created and delivered by the AIHA, offers ideas, insights, and perspectives on important topics affecting occupational and environmental health and safety (OEHS) professionals, written by and for experienced OHS, researchers, academics, and AIHA leaders.

Anyone can subscribe to the blog and posts are shared out via AIHA’s social media channels regularly driving new traffic to the blog.

Quick Facts—As of August 2023

• Nearly 3,600 subscribers--an 80 percent increase over July 2022
• 30% average open rate
  
• 3.66% average click-through rate
  
• So far in 2023, January, February, and May were the highest-performing months
  
• In 2022, January, March, and September were the highest-performing months

Sponsored Posts are for organizations with a unique perspective on the issues affecting OEHS professionals. This cost-effective opportunity to provide original content will elevate your business as a thought leader in the OEHS space as you educate members on important topics.

Your Sponsored Post will appear:

• Live on the SynergistNOW blog!
• In an email alert to blog subscribers—31% Unique Open Rate and a 12% Unique Clickthrough Rate!
• Linked through AIHA’s e-newsletter, the Synergist Weekly
• Linked on AIHA.org

Rate

Educational posts: $1,000 per post

Product-specific posts: $1,500 per post

Guidelines and Submissions Requirements

Educational posts:

• Authorship by an industrial hygienist, OEHS professional, or technical expert is preferred.
• 600-word maximum. Linking readers to expanded content on your website is encouraged! Please provide a URL for editors to direct readers to your site.
• Content should not be promotional and should have a general benefit to OEHS professionals.
• Please submit an author headshot (120x120px) and a 1-2 sentence bio.
• SynergistNOW will consider submissions of a relevant graphic to accompany your post. Image specs are 920 pixels wide by 448 pixels high. JPG and PNG are preferred. Animation is not accepted. The graphic should not be of a product. AIHA will choose a relevant graphic if one is not submitted.
• Your post must be submitted in final format in a Word document. AIHA retains the right to edit and approve content before posting.
• Content submitted should be unique to AIHA; content cannot be copyrighted for another publication. If content appears elsewhere, permission must be obtained by the author to have the content appear in AIHA publications.

Product-specific posts:

• Authorship by an industrial hygienist, OEHS professional, or technical expert is preferred.
• 600-word maximum. Linking readers to expanded content on your website is encouraged! Please provide a URL for editors to direct readers to your site.
• The topic should have a practical focus and be appropriate for industrial hygienists and OEHS professionals. Examples of topics include applications for use case scenarios for your product, how your product solved for X in Y situations, etc. Please do not submit a straight features-and-benefits article.
• Content may not mention other companies' products or discuss research.
• Please submit an author headshot (120x120px) and a 1-2 sentence bio.
• SynergistNOW will consider submissions of a relevant graphic to accompany your post. Image specs are 920 pixels wide by 448 pixels high. JPG and PNG are preferred. Animation is not accepted.
• The graphic may be of a product, ideally showing it in use. AIHA will choose a relevant graphic if one is not submitted.
• Your post must be submitted in final format in a Word document. AIHA retains the right to edit and approve content before posting.
• Content submitted should be unique to AIHA; content cannot be copyrighted for another publication. If content appears elsewhere, permission must be obtained by the author to have the content appear in AIHA publications.

Sponsored Blog Post Dates

SynergistNow	Date Post 1	Date Post 2
January 2024	1/18/24	NA
February 2024	2/8/24 SOLD	2/22/24
March 2024	3/14/24	NA
April 2024	4/4/24 SOLD	4/18/24
May 2024	5/9/24	NA
June 2024	6/13/24 SOLD	NA
July 2024	7/11/24 SOLD	7/25/24
August 2024	8/8/24	NA
September 2024	9/5/24	9/19/24
October 2024	10/10/24 SOLD	10/24/24
November 2024	11/7/24	11/21/24
December 2024	12/12/24	NA

Dead​lines

Your complete Sponsored Post, headshot, and bio are due 4 weeks prior to the post date.